The Sparkling Holiday Coca-Cola Santas are four Sparkling Holidays stamps featuring character-rich close-ups of Santa Claus. The Santa images are from Haddon Sundblom paintings created for The Coca-Cola Company holiday advertisements that ran from the1940s through the early 1960s. Sundblom, a famed commercial artist, depicted a rosy-cheeked, smiling, grandfatherly man in a red suit that came to embody the very essence of “Santa.”