Dennis the Menace is a long-running newspaper comic created by Hank Ketcham that first appeared in March 1951. It features the adventures of mischievous blond boy Dennis Mitchell, often at the expense of his parents or of his neighbor, Mr. Wilson. It has inspired a live-action series, an animated Saturday Morning Series, and a live-action film. Dennis was also the mascot of Dairy Queen from 1971 to 2001. DQ dropped him because they felt children didn't relate to him anymore.